A Memphis-based web design studio specializing in strategic websites & copywriting

Tired of Getting Overlooked Online?

At Luma Liz, we help small businesses stand out with web design packages that make your message clear and your brand unforgettable.

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Memphis web design strategist Emma Hubanks smiling confidently, representing the professional guidance offered by Luma Liz studio.

An Unforgettable Online Experience

Have you ever been on a website that just felt right? It was beautiful, effortless to use, and the words seemed to speak directly to you. You knew right away that this is exactly what you’ve been looking for.

Strategic websites like these create an unforgettable experience—and that’s exactly the kind of experience I want to create for your audience.

A desktop mockup of a strategic website designed for Lange Bookkeeping in Memphis, showcasing a clean, professional, and unforgettable user experience.

Strategy Comes First (Every Single Time)

At Luma Liz, you won’t just get a “pretty website.” How about a website that looks incredible and gets results? When you work with us, you’ll partner with a web design strategist whose #1 goal is to make that happen.

You know your business better than anyone, which is why we always start by taking a deep look at what makes your business special, how we can help you stand out, and how to connect with not just any customer, but the best customers. With 11 years of industry experience in marketing, creative direction, and design, I’ll help you clarify your message, stand out online, and grow your small business.

Here’s How We Deliver Results

phase 01

Research & Strategy

We’ll start with a quick questionnaire and a 2-hour strategy session to clarify your layout, messaging, and goals.

phase 02

Content & Visual Direction

You’ll receive a custom website outline and two unique visual styles to choose from (color palettes and typography).

phase 03

Copywriting & Wireframing

I’ll write clear, client-focused copy in your voice, and show you exactly how it will look on your site with a wireframe preview.

phase 04

Design & Development

Once approved, I’ll build your website and test across screen sizes and browsers, so every visitor has a smooth experience.

phase 05

Launch & Support

I’ll take care of your launch and walk you through everything in a 1-hour send-off session. You’ll get a Website Launch Guide and 30 days of support to help you feel confident moving forward.

Headshot of Brittany Wong, a Luma Liz client.
dr john im, d.o.
@ exceptional urgent care
Working with Luma Liz is like a fine dining experience.”

Emma helped me to see that creating a successful business involves not just providing a good service, but also ensuring your customers have the best possible experience.

She guided me through clarifying my values, message, and ideal audience, and created a warm, modern, professional website that far exceeded my expectations. If you want to be the best in your field, you have to invest in this level of web design.

RESULTS WE’VE SEEN FROM OUR CLIENTS

The Impact of Strategic Web Design

Results vary by project, but clarity and strategy consistently move the needle.

2,000%

More homepage visits compared to the previous year.

128%

Increase in people engaging with their website.

75%

Boost in annual revenue.

One

Page-one Google ranking for competitive keywords within 8 months of launch.

Ready for your website to perform like this?

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Not ready for a full build? Request a Website Audit

Answers to Your Questions

Where is Luma Liz located?

Luma Liz is a boutique studio based in the Memphis Metropolitan Area (Arlington, TN). While we are a local Memphis web design studio, we partner with professional and creative service providers nationwide.

What types of industries do you work with?

I work with established service providers in almost every field—from contractors and lawyers to designers and healthcare professionals. My process is built for businesses that deliver high-level services to their clients.

Please Note: The only businesses I don’t currently serve are coaches or course creators.

Will my website be found on Google?

My goal is to give your site the best possible start on Google. While no one can promise a #1 ranking (since it depends on your industry and ongoing marketing), I build every strategic website with strong SEO basics. This means keyword-optimized StoryBrand copy, fast-loading images, and technical details that help Google know exactly who you are and what you do. Your Website Launch Guide also comes with a performance checklist to help you track your growth over time.

Do you work with businesses long-term?

Absolutely! After your website launches, I offer optional maintenance, email copywriting, and brand identity support to help your business keep shining as it grows.

Ready to Become Unforgettable?

You’ve already figured out how to provide a fantastic service. Now, let’s show everyone how amazing it is.

Let’s Get to work 👉

Not ready for a full build? Request a Website Audit